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2023
Levent | Istanbul
Cafe ve Sales
Interior Architecture | Concept Project
Located at the front facade of Kanyon Mall in the heart of the city, this project transforms the Nutella brand into a compact yet striking sales and experience space in the form of a container, reflecting its new spirit.
*Designed as a concept project within the scope of undergraduate studies.
At the heart of the project, there is a chocolate waterfall that instantly draws visitors in. This element not only creates a visual allure but also transforms the brand's delicious and sensory world into a spatial experience.
Designed to create maximum impact in minimal scale, this space is not just sales-focused; it was conceived as a small yet meaningful experience area aimed at introducing the brand's new identity, which feels more exclusive by transforming its image, and fostering a deeper connection. It serves as a stop that creates a sweet moment within the fast pace of the city...
The black lacquered wood paneling used on the surfaces adds depth and elegance to the space, while the white natural stone tables in the seating areas create a sense of simplicity and balance.
Vertically placed linear lighting and mirrors not only highlight the architectural mass but also introduce a visual rhythm to the space.
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